We create memories that last

We create memories through souvenirs

Way Nor is a Norwegian wholesaler and a pioneer in tourist gifts and souvenirs. With roots dating back to 1985, the company has a long history of delivering a wide range of products that celebrate Norwegian culture and nature. We inspire tourists to bring home a piece of Norway and create memories through our souvenirs. Our business offers a comprehensive range of tourist gifts and souvenirs, ranging from classic troll figurines to modern designs inspired by Norwegian nature and traditions.

Through strategic development and continuous adaptation to market needs, Way Nor has built up a unique position in the industry. Our products can be found in souvenir shops all over Norway and help to convey the Norwegian experience to tourists from all over the world. As a proudly Norwegian company, owned and operated with a passion for quality and heritage, Way Nor continues to be a leading supplier of memorable souvenirs that last a lifetime.

Our stores

Our stores offer fantastic concepts that attract tourists and visitors to an extraordinary experience.

Here you'll find a wide and tempting selection of gifts and souvenirs in all price ranges, while getting an insight into Norwegian culture and wildlife. Stuffed polar bears, moose, reindeer, brown bears, wolves, lynx, foxes, owls and other birds from the Norwegian animal kingdom create a fascinating atmosphere. On your journey through the stores, you'll also meet charming and lively trolls who bring the fairy tales to life. Bring your camera and create memories to last a lifetime - either with the animals or the magical trolls that accompany you on your journey!